Dangerous choice

Author: Wan Feng
Publisher:
Publish Date: 2003-03-01
Features: This book, during its compilation process, has gathered a wealth of theoretical knowledge and practical experience, making its content highly operational and practical. It is not only suitable for junior underwriters but also helps front-line sales staff and supervisors develop the necessary underwriting skills. The authors hope that this book will enable front-line sales staff to understand and master underwriting knowledge in the insurance industry, allowing them to handle the conflicts between sales and underwriting with ease and confidence, and to take on the glorious responsibilities of front-line underwriting. With the increasing number of market participants in the insurance industry and the growing awareness of insurance among the public, customers are becoming more rational when purchasing life insurance, and their expectations for insurance services are also rising. How to enhance competitiveness in the increasingly fierce insurance market is an urgent issue faced by every insurance professional.