New Code for Marketing Managers: Small Marketing, Big Wealth

Author: Gugu
Publisher:
Publish Date: 2004-01-01
Features: Marketing based solely on theory is often just talk on paper, while marketing without theory tends to be superficial. Therefore, for many people already engaged in marketing, the best approach is to learn marketing through marketing itself. You have Southern Fist, he has Northern Leg; you have a fine sword, he has hidden weapons. Every product has its own space to survive, and every supervisor has room to excel. In this sense, marketing is a never-ending endeavor. This book is suitable for every reader aspiring to become a marketing supervisor and also serves as a brand-new rulebook for managers currently in marketing supervisor positions.