Business Employee Handbook (Second Edition)

Author: Lixun,
Publisher:
Publish Date: 2007-01-01
Features: This book is a practical tool manual specifically written for sales professionals working on the market front. It covers three main parts: basic sales channels, direct marketing, and more. The content is rich and well-structured, making it a high-quality "sales encyclopedia." As a reference book, it strives for simplicity and clarity in its writing. Therefore, each method in the book is accompanied by a certain number of charts for explanation. Readers can easily grasp the various sales methods introduced in this book through these charts. The book is divided into three parts and eighteen chapters, with each chapter further divided into several sections. Each section consists of one or more common problems encountered by sales professionals in their work. When sales professionals encounter problems in their practice, they can directly refer to the table of contents to find the solutions to their specific issues. This greatly enhances the readability and reference value of the book.