Build Yourself into a Brand: Your Brand Determines Your Success or Failure

Author: Yang Aixiang
Publisher:
Publish Date: 2005-08-01
Features: This book is a classic case textbook based on the author's recent interviews with renowned entrepreneurs, deeply analyzing the successes and failures of personal brand building among famous figures at home and abroad. It aims to provide professionals and managers with real-life experiences and solutions for shaping personal brands.