Afloat Ship (Philosophy of Corporate Survival)

Author: Deng Zhenghong
Publisher:
Publish Date: 2007-01-01
Features: This book uses vivid stories and typical cases, combined with the author's accumulated thoughts and survival insights during the research on corporate future survival management, to elaborate on nine aspects—strategy, crisis, transformation, philosophy, habits, employees, competition, market, and responsibility. In the context of the current trend of global economic integration and future highly uncertain competition, it explains how businesses can survive, develop, and endure. Planning meticulously leads to decisive victories. Survival is the origin point of all business propositions. If the survival issue of a company is thoroughly considered, the operation of business management will be effortless. It not only allows for active engagement in the present but also enables free and confident strides toward the future! Survival is a very practical discipline, both long-term and immediate, for both businesses and employees. This book uses vivid stories and typical cases, combined with the author's accumulated thoughts and survival insights during the research on corporate future survival management, to elaborate on nine aspects—strategy, crisis, transformation, philosophy, habits, employees, competition, market, and responsibility. In the context of the current trend of global economic integration and future highly uncertain competition, it explains how businesses can survive, develop, and endure.

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