Strategic Economics

Author: Bei Zankuo et al.
Publisher:
Publish Date: 2006-10-01
Features: Novel content. In the section on corporate strategy principles, it incorporates the core content of transaction cost economics, industrial organization theory, industrial economics, and strategic theory, reflecting the latest major research findings in this field. Rigorous academic foundation. It emphasizes the disciplinary basis of the course and pays close attention to scientific rigor in its discussions. The book cites a large number of references, providing readers with guidance for further reading and research. Additionally, it prepares thought-provoking questions for each chapter to facilitate readers' understanding and application of the content.