Author: Shu Huolu
Publisher:
Publish Date: 2007-01-01
Features: No company wants to build its own core competitiveness, but "how to build it" is a challenge. The main purpose of this book is to solve this problem. The author first analyzes and defines the connotation of corporate core competitiveness, proposing that it is a synergy formed by corporate decision-making power, support power, and execution power. Then, from the perspective of "how to build" corporate core competitiveness, the author analyzes and determines its manifestations, namely decision competitiveness, organizational competitiveness, employee competitiveness, process competitiveness, cultural competitiveness, brand competitiveness, channel competitiveness, price competitiveness, cooperative competitiveness, and innovative competitiveness. The book systematically analyzes and discusses the specific ideas and methods for building these ten competencies, namely the corresponding implementation of standardized decision-making management, standardized organizational structure design management, standardized position role management, standardized operation process management, standardized enterprise culture construction management, standardized brand building management, standardized channel management, standardized cost management, standardized cooperative relationship management, and standardized innovative management. It also concisely defines the standard requirements for the standardized management of each aspect.
No company wants to build its own core competitiveness, but "how to build it" is a challenge. The main purpose of this book is to solve this problem. The author first analyzes and defines the connotation of corporate core competitiveness, proposing that it is a synergy formed by corporate decision-making power, support power, and execution power. Then, from the perspective of "how to build" corporate core competitiveness, the author analyzes and determines its manifestations, namely decision competitiveness, organizational competitiveness, employee competitiveness, process competitiveness, cultural competitiveness, brand competitiveness, channel competitiveness, cooperative competitiveness, and innovative competitiveness. The book systematically analyzes and discusses the specific ideas and methods for building these ten competencies, namely the corresponding implementation of standardized decision-making management, standardized organizational structure design management, standardized position role management, standardized operation process management, standardized enterprise culture construction management, standardized brand building management, standardized channel management, standardized cost management, standardized cooperative relationship management, and standardized innovative management. It also concisely defines the standard requirements for the standardized management of each aspect.
Decisive Battle of Top Ten Competitiveness
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