Transformational Management (Part 2) Corporate Trends and Market Innovation

Author: [USA] Peter Drucker
Publisher:
Publish Date: 2006-09-01
Features: What is liberating management? Embrace chaos, enjoy risk-taking; Four short-lived ones – short-lived organizations, short-lived combinations, short-lived products, short-lived markets; The five-person principle – $1 billion in revenue, with no more than five employees; No clocks, no offices, just performance; Free employees, encourage the release of entrepreneurial vitality; Simplify the organization before talking about digitalization; Break down the organization, move towards a path where everyone is responsible for projects.
This book is a revolutionary masterpiece by contemporary management guru Tom Peters, published after his previous groundbreaking work, In Search of Excellence. Peters spent over two decades studying the vibrant Silicon Valley driven by a group of and dreamers, summarizing the mystical secrets of 21st-century business operations from them: The price of freedom is high performance; middle managers are the primary target of organizational streamlining; layoffs follow a scientific formula; outsourcing is commonplace; completely liberate employees, and employees must have the ability to frequently change jobs; "Old giants" die from obesity, while "new giants" in network alliances emerge in time.
The author repeatedly cites cases of globally renowned companies to validate these advanced management trends, teaching that only by embracing chaos and, enjoying innovation and risk-taking, and valuing employees' independence and creativity can businesses thrive in the ever-changing global market.