First Executor Management Philosophy of Yang Mianmian, President of Haier Group

Author: Cheng Shubo, Qiao Yulin, Hao Gengqiao, Gao Tianxia
Publisher:
Publish Date: 2006-11-13
Features: The Unique Allure of Chinese Women Executives, The Inspiring Business Melody of Outstanding Chinese Female Entrepreneurs. The greatest strength of CEO Yang lies in that you expect two, but she can deliver ten. — Zhang Ruimin, Haier Group. From a refrigerator factory in Qingdao, Haier grew into a global home appliance giant valued at $12.2 billion, and she played an indispensable role in executing Haier Group's "One Low, Three Highs" strategy. — Fortune. In Yang Mianmian, there shines a meticulous and tenacious spirit of ambition. She has weathered market storms, remains unassuming, and is both peaceful and deeply faith-driven. — Contemporary Managers. In the entrepreneurial history of Haier, Zhang Ruimin is a creator and innovator of management concepts, while Yang Mianmian is more like a "preacher," spreading Zhang's ideas to every corner of the company. Haier's philosophy has been widely discussed by many entrepreneurs today, reflecting the perseverance and patient dedication of a "preacher." — China Women's News. If Zhang Ruimin is Haier's pastor, Yang Mianmian is undoubtedly its missionary. — Working Women. For Chinese women, Yang Mianmian has clearly become a symbol, perhaps having risen to the highest position for women in Chinese enterprises. — Yangcheng Evening News. After joining the WTO, Chinese enterprises will face fierce international competition. Everyone talks about "dancing with wolves," but Yang Mianmian's saying is more vivid: "Dancing with wolves must mean becoming a wolf. If you position yourself in that place, your fate is only one—being eaten by the wolves." — People's Daily. Fortune: One of the Top 50 Women in Global Business; Contemporary Managers: One of China's Top 10 Female Managers; China Women's News: China's Female Economic Annual Person. In the Chinese business world, Yang Mianmian undoubtedly holds a symbolic significance. Although Yang Mianmian is the Executive Vice Chairman of the Board and CEO of Haier Group, she willingly takes on the role of an executor, faithfully implementing Zhang Ruimin's strategic thoughts, steadfastly leading thousands of troops into battle, capturing key positions, and winning battle after battle at every stage of Haier's development, contributing greatly to its growth and expansion. Although Yang Mianmian is Haier Group's "second-in-command," she has always pursued her life ideals with the heart of an ordinary person. Yang Mianmian excels in coordinating with Zhang Ruimin's work. She and Zhang are a perfect match, complementing each other. She has received Zhang's high praise and recognition, and is hailed by the business community as Zhang's "golden partner." In the Chinese women's community, Yang Mianmian is undoubtedly a role model. She has successfully bridged the gap between career and family, managing a large multinational enterprise group while serving a harmonious multi-generational family of four generations.