Cultural Gold Mine: The Mystery of Global Cultural Industry Success

Author: Hua Jian
Publisher:
Publish Date: 2003-08-01
Features: Once you step into "Cultural Gold Mine," you'll find at least three treasures at your fingertips:
1. Successful examples of the global cultural industry today, from strategy to technology.
2. Common laws, principles, and strategies for investing in and managing successful cultural industries across various sectors worldwide.
3. Extremely rich and fascinating global cultural phenomena, which will expand your knowledge and taste, making you seem like an expert.