Introduction to Business Management - (Second Edition)

Author: Li Haibo
Publisher:
Publish Date: 2001-06-01
Features: With the continuous deepening of the economic system reform and the gradual establishment of the socialist market economy system, the current state of enterprise management in China is increasingly unable to meet the new requirements of economic development, and the practice of enterprise management has put forward many urgent problems that need to be solved. To adapt to the needs of modern enterprise management science under the socialist market economy system, we have written this book. Starting from the basic theories of enterprise management and combining with the current practice of enterprise management in China, this book comprehensively explores the theories and methods of modern enterprise management. The book is divided into four parts and seventeen chapters, mainly introducing the basic theories of enterprise management, enterprise business management, enterprise production management, and enterprise financial management. The features of this book are its simplicity in depth, advanced theories, broad knowledge base, rigorous structure, and strong systematic nature. It is suitable for students of colleges and universities, as well as for training use by management cadres at all levels.