Bank Marketing Professional Must-Read

Author: Li Chunman, Editor-in-Chief
Publisher:
Publish Date: 2006-10-01
Features: "Bank Marketing Professional Must-Read" is based on the functional positioning of the marketing professional role, relying on the national recognition of the marketing professional's occupational standards, highlighting the main role of the marketing professional in marketing activities. It clearly describes the qualifications, concepts, knowledge, abilities, qualities, and skills that a professional bank marketing professional should possess, striving to help readers master the conditions and necessary skills for being a professional bank marketing professional in a relaxed atmosphere.