Don't take work lightly - Enhance the intrinsic motivation of corporate employees

Author: Yang Fan
Publisher:
Publish Date: 2006-12-01
Features: Employee motivation is an old and challenging issue that everyone pays close attention to. Without fundamentally enhancing employees' motivation to work, any company's strategic goals and plans will be difficult to achieve. Enhancing employee motivation is centered on "loyalty," key to "state," and grounded in "ability." Whether a company can develop depends on the most important factor, which is people—specifically, its employees. However, the reality for many companies today is declining employee loyalty. Implementing a loyalty strategy requires employees to understand that the greatest beneficiary of loyalty is the loyal individual themselves! If employees are not loyal, they have no place in the company, because no company can use or promote an employee with "rebellious tendencies." Loyalty is the core competitiveness, commanding other abilities. An employee's ability to gain the trust of the boss is not only about competence but also about loyalty! Loyalty is urgent for employees because only by dedicating their loyalty to the company will the company reward them—not the other way around.

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