Introduction to E-commerce

Author: Zhu Shaolin, Editor-in-Chief
Publisher:
Publish Date: 2006-12-01
Features: This book constructs its knowledge system from the perspective of cultivating personnel for the planning, design, and development of e-commerce systems. Chapter 1 introduces the basic concepts of e-commerce and its emergence and development. Chapter 2 discusses the general framework and principles of e-commerce. Chapter 3 covers the fundamental knowledge of related technologies in e-commerce, including network communication technologies and web development technologies. Chapter 4 elaborates on e-commerce security issues from four aspects: e-commerce security, computer security, network security, and payment security. Chapter 5 explains the infrastructure, supporting environment, and credit environment of e-commerce, introducing the e-commerce activities of enterprises in the circulation, industrial, and information service sectors, as well as the architecture of e-commerce systems. Chapter 6 covers the content, methods, and processes of planning and designing e-commerce systems. Chapter 7 discusses the macro-level operational environment of e-commerce. Chapter 8 introduces e-commerce solutions and application cases. This book offers a novel perspective, clear narration, and can serve as a textbook for undergraduate e-commerce courses in e-commerce majors at universities. It is also suitable as teaching materials and reference books for undergraduate or graduate students in related fields such as information management and information systems, computer applications, and others. Additionally, it can be used as a reference for professional technicians and managers engaged in practical work.