Research Methodology for Practical Applications – Planning and Design (7th Edition)

Author: (USA) Leedy, P.D., (USA) Ormrod, J.E. (Auth.), Gu Baoyan et al. (Translators)
Publisher:
Publish Date: 2005-07-01
Features: The book "Practical Research Methods" provides the research methods needed to complete any undergraduate or graduate-level research project. It elaborates on the research process from topic selection to the completion of results, offering step-by-step guidance. The content is easy to understand and highly suitable for self-study. The book is divided into five parts:
Part I primarily discusses the nature and sources of research, as well as various major research tools, including libraries, the internet, measurement techniques, and human thinking and language expression skills.
Part II focuses on how to conduct research planning, including topic identification, task decomposition, literature retrieval and review, the selection of research tools and methods, and the writing of research proposals.
Part III covers qualitative research methods, including the design of qualitative research, data collection, and historical research methods.
Part IV discusses quantitative research methods, including descriptive research, experimental design, comparative research, and the use of various statistical techniques.
Part V explains the purpose, requirements, and methods of writing research reports. The entire book presents the entire process of conducting research. This book is suitable for undergraduates, graduates, and researchers engaged in research work.