Future Store

Author: Daniel Nasanov
Publisher:
Publish Date: 2007-01-01
Features: How a new auction culture is revolutionizing our consumption behavior. Would you buy a second-hand engagement ring? Or second-hand Google stock? What's the difference? Daniel Nasanov's exciting, clear, and engaging book makes us understand that there will be no difference between them in the future. — Seth Godin, author of the bestseller Purple Cow.
Have you ever read an economics book that made you stay up past your bedtime? This one is! Before, who knew the secondary market could be so interesting? — Paco Underhill, author of Why We Buy.
eBay and its imitators have profoundly changed the way consumers shop, and Daniel Nasanov's The Future Store tells us that what we see now is just the beginning. — Michael Silverstein, Senior Vice President, Boston Consulting Group.
Daniel Nasanov views future trends from the perspective of a "jeweler," and The Future Store is a major leap in decision-making thinking. — Ed McGaughey, Richmond VP, Marketing Group.
Boldly predicts the upcoming auction culture revolution that will completely change how we consume and behave. The visionary Daniel Nasanov reveals to us: the auction phenomenon around eBay will revolutionize the way all consumers shop. Consumers can freely buy the items they truly want while also selling those they no longer want or need. Whether it's buying a Louis Vuitton handbag, a set of Callaway golf clubs, or high-quality Bic crystal, it's a wise choice for a smart shopper, no longer a luxury or indulgence.
Daniel Nasanov stands at the center of this consumer revolution. He not only introduces us to the emerging businesses that have emerged from it but also reveals how consumers can use these new services to achieve maximum shopping satisfaction, as well as how savvy entrepreneurs can leverage these conveniences to expand their businesses.
The book includes:
- Original values: The nation of accumulating wealth;
- Second-hand transactions: The gap in liquidity;
- Auction fever: A catalyst for social change.