Author: Michael Porter
Publisher:
Publish Date: 2003-01-01
Features: The wisdom of this book will accompany every manager. It is one of the representative works reflecting the best management thoughts and practices over 15 years, and it was the strongest voice in the field of management at that time. The article holds great significance for many of us, especially MBAs, who often believe that having problem-solving and analytical skills is enough to achieve success. Even without reading the article, people quickly realize through past experiences that two-dimensional thinking is not very effective in a diverse world. However, for most students studying management, their research and findings persist in believing that the world should be simpler.
McKinsey Best Management
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