Decide to sell 52 key moments of equivalent value

Author: Ye Suzhen
Publisher:
Publish Date: 2006-11-01
Features: This book is part of the "Huaxia Hongtu Training Series," which breaks down the process of salespeople interacting with customers into eight parts and then extracts 52 key moments based on their importance. The book's greatest strengths are its depth, clarity, and practicality. It avoids high-theory concepts and instead offers ready-to-use practical methods and techniques, inspiring case studies, as well as tests and training exercises to reinforce real-world application. As soon as you open it, you'll find valuable insights that will greatly benefit your sales work. This book can serve as both a self-study guide for salespeople and a specialized training manual for companies to teach sales staff. It is written in a light, lively, and easy-to-understand style, encouraging active participation and reflection. At the same time, the book emphasizes the teaching and practice of practical skills, highlighting interaction and hands-on experience, allowing you to learn by doing, apply immediately, and progressively improve with noticeable results. Master each sales key moment, experience the thrill of closing a deal, and become a sales master—start with this book! "Actionable practical techniques and methods, along with inspiring case studies and hands-on exercises or tests" are the three key features of this book. Combined with vivid language and an engaging layout, it offers a refreshing reading experience. The book extracts 52 key moments that influence sales success from the entire process of starting a sale to closing a deal and provides corresponding responses for each moment. For salespeople who want to achieve high-efficiency results and managers who aim to cultivate outstanding sales teams, this is an extremely practical training and operation manual, as well as an essential bedside book for self-improvement and advancement.