Golden Store Manager Enhancement Tutorial - 9 Core Competencies for Shaping Top-Performing Stores

Author: Shang Feng Zhang Xiuyun
Publisher:
Publish Date: 2006-12-01
Features: There are over 10 million specialty stores and chain stores in China, but in stark contrast, store managers are in severe shortage. Statistics show that the nationwide gap for store managers exceeds 1 million, which has become a bottleneck restricting business development and a key focus and challenge for brand companies in recruitment. Therefore, professional training for store managers has become an inevitable trend and a shortcut for individuals to achieve a successful career. This book is systematic, comprehensive, highly practical, and easy to read, making it an excellent textbook for retail enterprises to conduct store manager training, as well as for professional store managers and aspiring store staff who wish to self-improve. The Gold Medal Store Manager Enhancement Course is a selection and revision of the classic training course The Gold Medal Store Manager Training Camp by renowned marketing expert Mr. Shang Feng. It is specifically designed to cultivate professional, modern, and internationally aware store managers for chain stores and various types of shops. The essential sections on store display and activation, as well as terminal sales techniques, have trained nearly a thousand distributor store managers. This book is suitable for store managers, reserve store managers, and aspiring individuals who are dedicated to becoming store managers in traditional supermarkets, electronics stores, clothing stores, toy stores, jewelry stores, IT stores, and various specialty stores, for self-improvement.