Global - Be the Best Market Person - Boundless Marketing Book Library: Be the Best Market Person

Author: Li Xin
Publisher:
Publish Date: 2007-01-01
Features: This book will comprehensively help readers break free from traditional marketing thinking and develop a holistic perspective. Compared to many similar books that focus more on specific areas of research, this book stands out. Marketing is a complex systematic project. It not only requires marketers to have meticulous logical thinking and open creative thinking but also demands a holistic perspective. Based on this, the book proposes the "Marketing Holistic Windmill Model." It can be said that this model is a simple systematic thinking model for marketers and a precise holistic summary of marketing work. It not only vividly and accurately outlines the overall picture of marketing work but also provides marketers with a quick and practical entry method.