Approaches to Media Studies (Reader of Classic Literature)

Author: None
Publisher:
Publish Date: None
Features: The book "Approaches to Media Studies" provides rich materials for understanding the different theoretical and methodological traditions in media and mass communication studies. For each mainstream tradition in media studies, the book selects certain exemplary studies from its pioneering and outstanding research, which reveal the developmental threads of the tradition. The editors provide contextualized interpretations in the introductions of each part. For a research field that has been of interest to many different humanities and social sciences, clarifying its theoretical and methodological traditions is a task that is extremely important but also quite challenging. Many researchers in communication studies may have pondered some questions: Is the research tradition in this field too complex? Can a century of classic communication studies literature be easily accessed? Can these literatures be systematically organized in terms of theory and methodology? It cannot be said that "Approaches to Media Studies" completely solves these problems, but it indeed represents a quite outstanding attempt. The book provides rich materials for understanding the different theoretical and methodological traditions in media and mass communication studies. For each mainstream tradition in media studies, the book selects certain exemplary studies from its pioneering and outstanding research, which reveal the developmental threads of the tradition, and the editors provide contextualized interpretations in the introductions of each part.