21st Century Fashion Industry - Global Development Trends and China's Implementation Strategy

Author: Yang Yixiong, Fujiwara Shūshin
Publisher:
Publish Date: 2006-10-01
Features: The book "The Clothing Industry in the 21st Century—World Development Trends and China's Implementation Strategy" is set against the backdrop of China's entry into the "WTO." With a focus on theories and empirical research related to the development of China's clothing industry, it primarily discusses the development environment of the world's clothing industry in the 21st century, as well as China's industry trends, global competition, informatization, comparative analysis of domestic and international industrial structures, production and management strategies for clothing enterprises, and implementation strategies and tactics. The entire book meticulously analyzes new trends in clothing business operations, covering aspects such as organizational structure, management methods, IT technology application, talent cultivation, incentive mechanisms, and industry-academia-research collaboration. It is characterized by its broad content coverage, detailed data, and comprehensive case studies.