Microeconomics - (Second Edition)

Author: Huang Yajun, Editor-in-Chief
Publisher:
Publish Date: 2005-06-01
Features: This book is a research outcome of the Ministry of Education's "Reform Plan for Teaching Content and Curriculum Systems in Higher Education Towards the 21st Century," serving as a curriculum textbook for the 21st century. It is also one of the core series textbooks for business management majors planned and compiled by the Ministry of Education. The second edition has undergone significant revisions based on the first edition. The book, excluding the preface, is divided into three parts: the Product Market Part, the Factor Market Part, and the Research on Market Economy Issues Part, totaling 16 chapters. Structurally, the first and second parts primarily discuss the general principles of market economy operation, while the third part focuses on special issues in market economy operation. One of the book's features is its effort to introduce new theories and methods, such as game theory, uncertainty analysis, information economics, and transaction cost theory, to faculty and students. Additionally, the book's major feature is its clear and concise introduction and discussion of the basic theories and methods of microeconomics, making it easy for students to learn and master.
This book is a research outcome of the Ministry of Education's "Reform Plan for Teaching Content and Curriculum Systems in Higher Education Towards the 21st Century," serving as a curriculum textbook for the 21st century. It is also one of the core series textbooks for business management majors planned and compiled by the Ministry of Education. The second edition has undergone significant revisions based on the first edition. The book, excluding the preface, is divided into three parts: the Product Market Part, the Factor Market Part, and the Research on Market Economy Issues Part, totaling 16 chapters. Structurally, the first and second parts primarily discuss the general principles of market economy operation, while the third part focuses on special issues in market economy operation. In recent decades, modern microeconomic theory has made substantial progress. Therefore, one of the book's features is its effort to introduce these new theories and methods, such as game theory, uncertainty analysis, information economics, and transaction cost theory, to faculty and students. Additionally, the book's major feature is its clear and concise introduction and discussion of the basic theories and methods of microeconomics, making it easy for students to learn and master.
In addition to being used by majors in business management, this book can also be applied to teaching in economics and other related disciplines. It is equally suitable for a broad audience of social readers.