Business Letter Writing (21st Century Higher Education Business Secretary Series Textbooks)

Author: Jin Xintao, Editor-in-Chief
Publisher:
Publish Date: 2004-07-01
Features: The book's distinctive feature lies in its content, which reflects the characteristics of multiculturalism and absorbs the Sino-Western blended business culture formed during China's reform and opening-up process. It provides a detailed classification of business documents, covering all aspects of business activities. At the same time, it adapts to the highly informatized development trend of society, enabling business documents to fully serve as tools for processing business information. The format is standardized, the content is comprehensive and accurate, and the process is simple and efficient. Additionally, the book offers numerous case analyses and simulated scenarios, emphasizing practicality and bridging the gap with real-world work.
This book is tailored to the needs of business secretary professionals, starting from the perspective of standardizing business documents. It reclassifies various types of documents used in business activities, summarizes their characteristics and functions, and focuses on explaining the basic writing methods for different types of business documents. It also features selected case studies with detailed reviews, combining examples, analysis, and simulated exercises. It serves as a practical textbook for guiding business document writing.
From form to content, the book is designed to meet the learning and application needs of students, combining theory and practice. It aims to become a teaching resource for business secretary programs in higher education institutions while also serving as a writing manual for individuals engaged in business activities.
The book's distinctive feature lies in its content, which reflects the characteristics of multiculturalism and absorbs the Sino-Western blended business culture formed during China's reform and opening-up process. It provides a detailed classification of business documents, covering all aspects of business activities. At the same time, it adapts to the highly informatized development trend of society, enabling business documents to fully serve as tools for processing business information. The format is standardized, the content is comprehensive and accurate, and the process is simple and efficient. Additionally, the book offers numerous case analyses and simulated scenarios, emphasizing practicality and bridging the gap with real-world work.