From business economics: New Mini Five Classics Four Books

Author: Zhao Guohua, Liu Guojian (editors)
Publisher:
Publish Date: 2006-06-01
Features: The authors of this book strive to select discussions that are systematic, theoretical, and have some reference value for the construction of modern commercial culture, based on a comprehensive collection of Ming and Qing merchant books and other commercial documents. They use historical and cultural significance as criteria. The selected content is categorized, collated, and translated into colloquial Chinese. According to the unified requirements of the series, the relevant content is divided into eight categories: Knowing and Valuing Merchants, Upholding Virtue and Integrity, Conduct and Social Relations, Self-Cultivation and Learning, Attracting Customers and Responding to Markets, Trading and Smooth Circulation, Intermediaries and Agents, Strategy and Wisdom. Each category is accompanied by an explanatory note. Generally speaking, through the selection, categorization, and translation, this book basically reflects the basic outline of traditional commercial culture and is expected to help readers who are interested in understanding and researching traditional commercial culture, as well as provide reference and benefit to the broad audience in the socialist market economy. This book will be helpful to readers who are interested in understanding and researching traditional commercial culture, as well as provide reference and benefit to the broad audience in the socialist market economy. The book extensively references Ming and Qing merchant books and other commercial documents, basically reflecting the basic outline of traditional commercial culture, and categorizes, collates, and translates this content.