Author: Meng Meng (Compiler)
Publisher:
Publish Date: 2005-07-01
Features: Chinese-style enterprises and Chinese-style operations must adhere to Chinese-style rules. Any business can be profitable, but no business is easy to make money in, and not everyone can do business. Making a profit in business is not easy, but it's not hard to run a business into losses. In fact, whether it's rabbits, milk, shirts, BMWs, or small white cabbages, none of these are key factors for a business. The key is that there shouldn't be too many people in the company who wash coal—otherwise, things are bound to go wrong. The way a business operates is also varied and strange, such as insider control, showing off status, on-the-job consumption, related-party transactions, hostile takeovers, and more. The key also lies in who bears the sunk costs and who gets the investment returns. The book is divided into 22 chapters, with each chapter discussing a topic or a side of a topic, exploring the pros and cons of the current business world from different angles. It also includes numerous case studies to enrich the arguments, and the writing style aims to be approachable and straightforward, avoiding long, dry expositions. Therefore, it is hoped that friends interested in business and management can read it in a relaxed and casual manner after tea and meals—not just as idle chatter, but with a deeper engagement. Original ideas often thrive in a light-hearted and interactive atmosphere, so making the big principles more accessible is a great choice.
Sayings of the World -- Peeking into the Hidden Rules of Enterprises
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