20th Century Chinese Journalism and Communication Studies -- Taiwan Journalism and Communication Industry Volume

Author: Zheng Zhenming (Compiler)
Publisher:
Publish Date: 2005-04-01
Features: This book is led by Professor Zheng Zhenming, a renowned expert in news and communication studies from Taiwan, and is the first comprehensive work in mainland China introducing Taiwan's news and communication industry written by a scholar from Taiwan. The author's ideas are meticulous, and his perspective is broad. He explores the interrelationships and impacts between the historical contexts, policy changes, and the evolution of the news and communication ecosystem in Taiwan in a vertical dimension, while also discussing the historical development and current status of various industries such as newspapers, magazines, broadcasting, television, film, the internet, advertising, and public relations in a horizontal manner. The book collects and compiles a large amount of authentic and reliable historical materials, making it an authoritative reference for understanding the development of Taiwan's news and communication industry, news and communication theory, and the evolution of news and communication education.