Management: A Modern View (Second Edition)

Author: Edited by Rui Mingjie
Publisher:
Publish Date: 2005-05-01
Features: Since the publication of Management: Modern Perspectives, edited by Rui Mingjie, by the People's Publishing House of Shanghai, it has received widespread acclaim from faculty, students, and readers in the field of management. It once ranked on bestseller lists, with sales steadily increasing, and many newspapers and magazines published signed articles praising the book highly. Over the years, many universities have adopted this textbook as the primary teaching material for management courses, while others have used it as a reference for postgraduate entrance exams. The most significant feature of this textbook is its innovative content structure system, which follows the inherent logic of management, and organically integrates the latest research findings from the international management theory community in the 20th century, making it a highly innovative foundational textbook for management. This book is distinguished by its modern perspective, deductive system, fresh content, and localization of management. It differs from existing similar textbooks and is particularly suitable for undergraduate students in economics and management, MBA students, as well as business leaders and managers seeking to learn management.

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