Reader Legend -- A Magazine That Interacts with the Times: A Magazine That Interacts with the Times

Author: Shi Yonggang
Publisher:
Publish Date: 2004-05-01
Features: This book tells you the legendary story of a magazine founded by two science majors living in the northwest corner of China, which has grown through (turbulence) to become a publication with nearly 10 million copies in circulation, published in four different versions, and generating over 100 million yuan in annual revenue. It offers the first authoritative interpretation of the behind-the-scenes details of the lawsuit with Reader's Digest in the United States, the Hu Yaobang directive to purge the "spiritual pollution" of the "Reader" magazine, three political incidents that led to its suspension, and the legendary story of how "Reader" magazine became the most influential and highest-circulation magazine in China.