How to Create a Hot Selling Area: 100 Strong Marketing Techniques and Tips

Author: [Japan] Yukiko Kana, translated by Li Yuan
Publisher:
Publish Date: 2004-08-01
Features: This book covers seven aspects, including storefront design, layout, display techniques, boosting shopping desire, reopening, utilizing the sales floor, and daily inspections, and then divides them into 100 detailed sub-topics for in-depth explanation. After each small issue is explained, there is a clear and vivid illustration to help readers understand at a glance. If you have opened a store that is not very prosperous or has some kind of "small ailment," you might as well try the "prescriptions" in this book.