Advertising Sociology -- What do I know?

Author: (French) Laniou, translated by Yang Li
Publisher:
Publishing Date: 1998-01-01
Features: The world-famous "Je sais quoi?" series is a popular encyclopedic knowledge series compiled and published by the Presses Universitaires de France since 1941. Over more than half a century, with the continuous development of scientific knowledge, the series has expanded its topics and updated its content, covering all fields of social sciences and natural sciences as well as various aspects of human life. Since the authors of the series are all renowned experts and scholars in their respective fields, each book is written in an accessible yet profound manner, combining knowledge and entertainment. To date, the series has been printed in over 3,000 titles and has had a significant impact worldwide, translated into more than 40 languages.