Introduction to Theoretical Journalism and Communication (21st Century Journalism and Communication Series Textbooks)

Author: Tong Bing
Publisher:
Publish Date: 2000-01-01
Features: Journalism and communication studies are not simply the sum of journalism and communication studies, but rather a discipline that investigates the processes and patterns of news and communication. It builds upon traditional journalism by incorporating some academic achievements and terminology from communication studies, employing new perspectives and methods to examine news and communication phenomena, explore the processes of news and communication, and discuss the special patterns, principles, and mechanisms of this distinct form of mass communication, which differs from general mass communication. Similar to traditional journalism, the discipline of journalism and communication studies can also be divided into three branches: theory, history, and practice—specifically, theoretical journalism and communication studies, historical journalism and communication studies, and applied journalism and communication studies. Among these, theoretical journalism and communication studies form the theoretical foundation of the discipline, examining and researching how news and communication activities occur, the patterns in their development and operation, and their relationships with the socio-economic, political, and cultural environments in which they exist. These constitute the specific research objects and fundamental academic categories of theoretical journalism and communication studies.
This book is a national key textbook that utilizes the latest research findings in domestic and international communication studies, integrates the development of new media technologies, and applies the principles of dialectical materialism and historical materialism to explain the phenomenon of information communication in human society. It emphasizes clarity in concepts and systematic theory, providing in-depth analysis of many theoretical and practical issues in intrapersonal communication, interpersonal communication, group communication, organizational communication, mass communication, online communication, international communication, and global communication within the modern information society. As a result, it outlines the basic theoretical system and framework of communication studies.
This book serves not only as a mandatory textbook for students majoring in journalism and communication studies but also as a valuable resource for journalists, advertisers, public relations professionals, and self-learners.