Evolution of design trends in the 20th century

Author: (USA) Heller, (USA) Irwin, translated by Chang Ningsheng, Meng Chuyan
Publisher:
Publish Date: 2007-06-22
Features: The Evolution of 20th Century Design Trends – World-Famous Design Examples presents the design history of a genius-creative century. This book explains the eternity of the best ideas through illustrations, showing that every great idea inspires later graphic design. A total of 100 outstanding examples selected from every year of the 20th century are presented alongside the designs that influenced their creativity and those that evolved from them. You will find inspiration and motivation in the same way, while learning that great works are immortal, just as great designers are eternal. Graphic design art is in a state of constant change. It dramatically evolves and develops, continuously reinterpreting the past to create the future. This outstanding collection showcases the most influential graphic design of the 20th century and highlights the connections before and after these important works. The book is organized chronologically, featuring examples of both famous and anonymous graphic designers of the 20th century—from Toulouse-Lautrec to Milton Glaser, to works by the Art & Craft Movement. The authors visually juxtapose each example with relevant designs from the past and the future. Through their analysis, commentary on the style, methods, and influence of the selected graphics, authors Steven Heller and Mirko Ilic explain their choices of examples. Their collaborative effort elevates the originality and practicality of the work to new heights.

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