Michael Porter's Perfect Competition Strategy

Author: Chang Hu, Editor-in-Chief
Publisher:
Publish Date: 2003-04-01
Features: This book holds significant learning value for business management personnel and teachers and students of relevant majors in colleges and universities. Michael Porter is the recognized authority in the field of competitive strategy and competitiveness research today. He proposed the "Five Competitive Forces" and "Three Competitive Strategies," sparking a "Porter" worldwide. Listening to the wisdom of the master can enhance your competitive concepts and strategic thinking, create profit opportunities, and maintain your competitive advantage. At the same time, it can also cultivate a group of leaders with outstanding competitiveness for businesses or organizations. This book holds significant learning value for business management personnel and teachers and students of relevant majors in colleges and universities.