Business English Comprehensive Operations

Author: Wang Xuecheng, Editor-in-Chief
Publisher:
Publish Date: 2004-08-01
Features: This book details how to formulate and implement corporate international strategies in the 21st century, covering project feasibility studies on international business research and market entry methods. It includes knowledge related to import and export theories and practical operations, international financial services, multinational corporate operations, international marketing, international credit and tendering, international technology trade, international service trade, e-commerce, international economic law, and international business organizations. Each chapter is followed by thought-provoking questions, case studies, and numerous business English exercises.