E-commerce Professional Skills Tutoring Guide

Author: Ni Hongyao, Zhang Weiqiang
Publisher:
Publish Date: 2006-11-01
Features: This book provides a comprehensive and systematic introduction to the requirements of various aspects of e-commerce practitioner skills. It aims to help students gain a deeper understanding of the practical operations of e-commerce. The entire book is structured around the three major modules of the e-commerce practitioner examination skills section (Internet usage, online marketing, and electronic transactions) and elaborates in detail on related knowledge such as Internet usage, WinZip, Rising antivirus software, online marketing, C2C, B2C, B2B, logistics management, online banking, CA certification centers, and EDI centers. The book is highly practical and realistically simulates the various stages of actual operations. Through training, students will master the basic operational skills required for e-commerce practitioners. It is suitable for students of e-commerce majors and related fields in vocational and technical colleges as a supplementary textbook for the e-commerce practitioner certification examination, as well as for reference by e-commerce professionals and researchers.