Entrepreneurship Management 8 Lessons: Selected Entrepreneurship Articles from Harvard Business Review

Author: Zhang Tianshu (Editor)
Publisher:
Publish Date: 2003-07-01
Features: Never in history has there been an era like today, where so many people praise the spirit of entrepreneurship, study entrepreneurial behavior, or plunge into the wave of entrepreneurship. Entrepreneurship is not only one of the ways for people to realize their dreams, but also a key driving force behind the new economy. Those who dream of entrepreneurship have often harbored many questions in their hearts: What kind of psychological preparation is needed for entrepreneurship? Can a smart idea alone be enough to start a business? How to write a business plan? How to raise startup capital? Although there are many success stories of entrepreneurial ventures, there is no guaranteed formula for entrepreneurial success in the world. Nevertheless, entrepreneurship still requires some fundamental principles and skills to be learned. The 8 articles included in this book are written by authors who have extensive experience in the practice or research of entrepreneurship. They will help you truly understand the essence and process of entrepreneurship, as well as the aspects that entrepreneurs should pay attention to or learn from. Entrepreneurship is tough. If the opportunity for entrepreneurship is fleeting, reading this book will be your step toward mastering successful entrepreneurship.