Captivate Your Customers: 7 Service Secrets to Attract Clients

Author: Bell (USA) Bell
Publisher:
Publish Date: 2005-01-01
Features: Customer Satisfaction – Make Customers Your Loyal Fans
Passionate and loyal customers can not only forgive your mistakes but also help you discover and solve problems.
They don’t just give suggestions; sometimes they even stubbornly insist that their friends also consume your products or services.
When someone blames you, they often go to great lengths to defend you. Even if your criticism is well-founded, they will immediately dismiss it as an anomaly or an exception.
How can you make customers fall in love with you?
Check out the 7 secrets of "magnetic service"!
They have helped brands like Starbucks, Harley-Davidson, and the Ritz-Carlton create loyal customer bases.
Moreover, this book doesn’t shy away from explaining the leadership required for magnetic service, painting a comprehensive picture of ideal corporate leadership and management behavior.
You will gain a deeper understanding of the secrets behind the success of globally renowned service organizations and learn how magnetic service needs to be created and maintained through specific leadership behaviors and styles.