Television and Screenwriting (From Concept to Contract)

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Features: This series of translations differs significantly from past film and television education textbooks in that they are not limited to the traditional "film and television art" curriculum but have expanded to encompass "film and television communication." Topics such as the management of film and television media, the film and television industry, and the cultivation of professional skills in the field are all included in this translation series. It is more closely aligned with the industrial and market-oriented development trends of China's film and television industry and is highly practical. This is a standard textbook for television and screenwriting, widely recognized as a classic in the field. Whether you are writing for television, film, sitcoms, serial dramas, long-running series, soap operas, talk shows, variety shows, animation, or non-fiction entertainment programs, you will find specific guidance here. How to refine creative ideas with market value? How to write high-quality and actionable scripts? How to gain support for your writing within the market-driven industrial system? How to establish industry standards and protect the rights of authors?