Company positioning (perfectly matched with the market)

Author: Jack Timsmer (USA)
Publisher:
Publishing Time: Not available
Features: The author elaborates in detail on the four distinctly different types of market environments that can be clearly identified at present: Kingdom-type markets, Strategic-type markets, Jungle-type markets, and Frontier-type markets. He confirms and describes the differences between them and analyzes the qualities a company needs to possess to succeed in various markets.