Platform (An Inevitable Choice for Cultivating Future Competitiveness)

Author: He Hongchao
Publisher:
Publish Date: 2005-01-01
Features: This book first proposes a theoretical model of "Platform Economy" in the field of economics and first introduces "Platform Economy" into the realm of management. Through an in-depth analysis of the causes and consequences of representative Chinese economic cases, the book outlines the future development trends of the situation, aiming to find a theory that best suits the sustainable development of Chinese enterprises. As Professor Marco Iansiti of the Harvard Business School in the United States has said, "Future competition is no longer a contest between individual companies but an confrontation between business ecosystems." In China, the increasing frequency of corporate restructuring and the growing signs of industrial chain extension in recent years indicate that lone "lone warriors" are no longer valued, and "combined fleets" are becoming the mainstream of the market. Applying the "trend development law" of "Platform Economy," we can conclude that in the next 5-10 years, those who are not good at managing "platform" enterprises, organizations, or even individuals will inevitably face severe development challenges.