First Competitiveness (Achieving a world-class cultural strategy)

Author: Cao Shichao
Publisher:
Publish Date: 2003-01-01
Features: We cannot but compete with world-class or companies, so we must become world-class. The author provides a profound cultural perspective on the development and competition of the global economy, discovering that culture is competitiveness, culture is the path to becoming world-class, and proposes cultural and cultural competition strategies. The book deeply elaborates on the concept of culture. It points out that culture is the primary mode of production, cultural consciousness is a powerful core competitiveness, and cultural strategy is to align our culture and personality with the characteristics of the business (industry) we are engaged in, becoming a strategic support for the sustainable development of our cause. The book proposes the concept of becoming world-class or , its content, strategies, methods, and steps, which have significant guiding significance for the competition and development among nations, countries, regions, and companies.