Author: (USA) Bower, (USA) Schuler, translated by Lu Yuan, Lin Shiping
Publisher:
Publish Date: 2004-10-01
Features: This book provides a wealth of organizational and personnel management cases drawn from multiple industries and fields. It not only discusses the various management challenges faced by well-known large companies like American Express, Southwest Airlines, and Harley-Davidson but also covers typical workplace experiences of ordinary people. The content is engaging, featuring vivid stories set in real-world contexts that help readers understand the practical application of organizational behavior and human resource management in businesses. The book is well-written and lively, making it an excellent case study material for faculty and students in management, organizational behavior, and human resource management courses at universities and colleges. For business managers aspiring to enhance their management skills, this book is also highly recommended.
Organization and Personnel Management (Case)
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