Media Ethics (Cases and Controversies, 4th Edition)

Author: [USA] Dai Zhi
Publisher:
Publish Date: 2004-10-01
Features: The ethical issues faced by the field of mass communication are more prominent than in any other industry, and the credibility of mass communication is constantly being questioned. This book aims to initiate moral-level discussions between teachers and students, allowing students to experience the process of ethical analysis and strengthen their ethical awareness during classroom teaching. The exercises in the book demonstrate the ethical dilemmas that may arise in actual work, but the problem-solving methods and critical thinking provided in the cases will help readers become confident decision-makers. The book's distinctive feature lies in its use of case analysis for each chapter, with a straightforward writing style and closely connected chapters. This book is designed as a textbook and also serves as a systematic introduction and discussion of communication ethics. After careful revision and content expansion, it has become one of the newer and more comprehensive works in the study of media communication ethics, undoubtedly benefiting future media professionals and attracting more attention to the research of media communication ethics.