Illustrated Guide to Modern Logistics

Author: Zhao Hongyan, Yan Chengzhong
Publisher:
Publish Date: 2006-09-01
Features: This book provides in-depth yet accessible explanations, supplemented by illustrations, to help readers better grasp the key nodes and their interrelationships in modern logistics, effectively establishing a more complete theoretical and practical framework system. The book is divided into 13 chapters, including: General Principles of Modern Logistics Management, Practical Management of Material Flow in Social Production, Logistics Enterprise Marketing, Corporate Logistics Strategy, Supply Chain Management, Logistics Information Systems, Procurement Management, Logistics and Warehousing Management, Logistics and Transportation Management, Packaging and Distribution, Logistics Customer Service Management, Global Logistics Management, and the Control and Optimization of Logistics Performance: Case Studies. This book can serve as a textbook for university logistics majors, training materials for corporate logistics management, and a self-study reference for learners interested in exploring modern logistics management. The book includes 13 chapters covering: General Principles of Modern Logistics Management, Practical Management of Material Flow in Social Production, Logistics Enterprise Marketing, Corporate Logistics Strategy, Supply Chain Management, Logistics Information Systems, Procurement Management, Logistics and Warehousing Management, etc.