Creative Storm - The Creative Industry Will Be the First Industry of the 21st Century, Igniting the Creative Potential of the Chinese People

Author: Chen Fang
Publisher:
Publish Date: 2007-01-01
Features: Based on rich practical experience, this book teaches a series of creative thinking methods through numerous vivid and compelling case studies, which are widely applied in practice. At the same time, it explores many beneficial aspects in creative theory research, pioneering the construction of creative theory. This book is suitable for reference and learning for a wide range of readers, including planners, creative professionals, consultants, corporate leaders, technicians, media professionals, filmmakers, designers, photographers, advertisers, engineers, college and high school students, marketers, creative directors, and more. It meets the needs of readers in the new economy era for self-improvement and can also serve as a book for people to exercise their minds and relax during leisure time.
A nation or a great country, if it wants to make greater contributions to the world, cannot simply rely on imitation or replication. Only by striving to catch up and achieving creativity and creation second to none can it make greater contributions to humanity. It can be said that we are still far, far from our ideal goals in this regard. Therefore, in today's global creative industry storm, this book, Creative Storm, can be seen as a signal flare for launching a nationwide "Creative Storm" initiative!