World Dissemination and Cultural Hegemony -- Ideas and Strategies

Author: (French) Aram Mattelart
Publisher:
Publishing Date: 2001-10-01
Features: A monograph with independent thinking, a must-read for communication professionals. In the book, the author portrays the history of continuous emergence of ideas, theories, and doctrines in the development of communication studies, enabling us to understand how the international dimension of communication formed, evolved, and progressively spread across the world under the drive of technology and capital. Aram Mattelart is a renowned scholar in Western communication studies.