Exploration of Practical Teaching -- Case Analysis of Higher Vocational Marketing Course Reform

Author: Wang Miao
Publisher:
Publish Date: 2005-09-01
Features: With the continuous development of higher vocational education in China, theoretical research and practical exploration of practical teaching have made significant progress. The focus of research on practical teaching in higher vocational education has gradually shifted from macro-level studies on its necessity and importance to micro-level studies on the actual operation of practical teaching courses. The exploration of a general framework for China's unique higher vocational practical teaching system has gradually transitioned to the construction of a course-based practical teaching system. This book is divided into eight chapters. The specific content arrangement is as follows: Chapter 1 provides a comprehensive analysis of the status, role, and development history of practical teaching in higher vocational education; Chapter 2 studies the practical teaching system, including a thorough analysis of its goal system, content system, implementation system, and support system; Chapters 3 and 4 focus on the two most important aspects of practical teaching implementation—the construction and design of the academic task system and the evaluation system; Chapters 5 and 6 introduce the practical operations of the two key stages in practical teaching—the academic task training and quality development; Chapters 7 and 8 propose requirements for the teaching transformation of higher vocational teachers and the learning transformation of higher vocational students to better adapt to the implementation of practical teaching. This book is the result of the author's research on course-based practical teaching in higher vocational education, aiming to provide modern educational concepts, teaching methods, and practical operational experience for higher vocational teachers and students to carry out practical teaching. This book can serve as a teaching reference for higher vocational curriculum reform.

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