Strategic management creates sustainable competitive advantages

Author: Meng Weidong, Zhang Weiguo, Long Yong (editors)
Publisher:
Publish Date: 2006-02-01
Features: This book features an innovative system, clear logic, concise language, and aims to inspire strategic thinking and train strategic analysis methods. It closely connects with the practical aspects of Chinese strategic management, equipped with multimedia teaching materials and a case study library. It is suitable as an MBA textbook and advanced training textbook, as well as for managers engaged in strategic management practice for reference. The book traces the origins of various theories and methods, provides a comprehensive review of the main fields of strategic management, and thus can also serve as a graduate textbook and reference book.
Focusing on the resource-based theory framework, the book summarizes and evaluates the basic theories of major strategic management schools, introduces the theoretical foundations and evaluation methods of strategic environmental threats and opportunities—Porter's Five Forces Model and the General Industry Structure Model. In terms of internal strength and weakness evaluation, it has distinctive features, elaborates on the Resource Dependence Theory, introduces the VRIO framework for internal analysis, and combines the VRIO framework with the Value Chain Model to identify the sources of sustainable competitive advantages for enterprises.
It provides an in-depth discussion of business-level strategies from the perspectives of competitive strategy (cost leadership, product differentiation), cooperative strategy (strategic alliances), and dynamic competitive strategy. It also delves into corporate-level strategies from the angles of vertical integration, diversification, mergers and acquisitions, and internationalization strategies, explaining the basic logic of various strategic choices and their implementation and organizational issues with rich case studies.