Management Communication - Concepts and Skills

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Features: This book is primarily designed for MBA teaching, as well as providing assistance and reference for practitioners engaged in actual management work. It can also be used for teaching management graduate and undergraduate students. The book revolves around the essence of management communication—putting oneself in another's shoes—as its core, proposing and analyzing the structural system of management communication, as well as communication concepts and skills within the Chinese cultural context. The focus is on analyzing constructive communication concepts with general significance, such as the analysis of communication subjects and self-communication concepts. Specifically, it provides in-depth analysis of practical skills for managers, including written communication, oral communication, environmental analysis, and meeting organization.

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